Public Service Message:
Stop Cyberbullying – "Think Before You Click"
Project Details
Overview
I produced and edited a compelling Public Service Message (PSM) to address the critical issue of cyberbullying in Pakistan. With the impactful slogan, “Think Before You Click,” this campaign aims to raise awareness about the consequences of online harassment and promote responsible digital behavior.
This project exemplifies my skills in creative storytelling, production management, and editing, all aimed at driving positive social change.
Objectives
- Production: Directed and managed the entire production process, ensuring every scene effectively conveyed the emotional and social impact of cyberbullying.
- Editing: Seamlessly edited the footage to deliver a polished and engaging message, using powerful visuals, transitions, and background music to evoke empathy and inspire action.
- Creative Campaign Design: Focused on crafting a narrative that resonates with diverse audiences, emphasizing the importance of kindness, empathy, and mindful online interactions.
- Awareness and Action: The PSM serves as a call to action, encouraging individuals to reflect on their online behavior and help build a safer, more respectful digital environment.
Camera
Sony A6400
Lens
30mm/50mm
Editing
Adobe Premiere Pro
Project Video
Client Says
"Their public service message on cyberbullying was both powerful and thought-provoking. A truly commendable effort!"
— NGO Representative